The Importance of Meta Tags for SEO

Essentially meta tags describe your website page’s content. These tags are not visible on your page but in its code. They are there to tell the search engine algorithm crawlers what your website is all about. There are a fair number of meta tags that you can use on your site, but not all of them are necessary for SEO purposes. If you would like to see if the
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How to Improve Your Website for 2018

Long, long ago in an internet far, far away, websites were created to talk about their products and services. A sort of a yellow page directory that served as a repository of all the information about a business, written in the third person with lots of technical jargon and self-congratulatory speak. Sadly, some companies have not evolved beyond this point and are surprised that they are relegated to the outer
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Google’s algorithm updates: how they affect your local ranking

  Local businesses banking on their spot in Google’s “map pack” have been finding it harder to rank for local search following a pair of significant algorithm updates.   Google’s Possum update, nicknamed thusly by the SEO community, filters out companies that have the same owner or address as other companies with comparable services and even targets companies that are only a short distance away. Prior to the
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Houston’s Best SEO Services

  If you are doing business in Houston or anywhere in the world, you need a website that performs. Search engine optimization (SEO) can supercharge your online sales and a great SEO consultant can get you there. I know that you have a lot of choices in SEO services, and it’s always a good idea to explore your options before you decide.   Ultimately, you want to be sure
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How Google evaluates Inbound links for SEO

The most sought-after digital marketing currency is the sometimes elusive –inbound link, a.k.a., backlink. You have created insightful content for your website, and now you have to hope, pray and beg to get it recognized by a reputable source. You want a site to link to your article or page from their site content. This shows Google that what you’re putting out on the net is relevant
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